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MindCamp

How Wilde Agency generated big awareness at conferences without paying for big sponsorships.

Mobile behavioral science game played by over 2,880 marketers to date.

With a major marketing conference being held in Boston, Wilde Agency sought to create awareness of the power of behavioral science in marketing, our area of expertise. Sponsorship opportunities were costly and uninspiring. The answer? MindCamp, a mobile behavioral science game.

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