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DISH Network

How do you stand out amidst over-the-top (OTT) TV "cord cutting" competition?

Our solutions saw a 42% lift in response rate and a 30 point increase in average credit scores.

In response to industry trends that show more and more TV watchers are ditching large Pay-TV packages for more slimmed down, inexpensive streaming options like Netflix - Dish needed to break through the competitive clutter and promote their new Flex Pack skinny bundle which allows customers more control over which channels they paid for, and those they did not. Leveraging the Von Restorff Effect our creative stood out among the crowd and helped Dish gain high quality new customers.

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