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"People show a greater desire for an object or opportunity when they learn that it is unique, available in limited quantities, or obtainable for only a limited time."
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Lianne joined Wilde Agency in 2005, with more than 20 years of direct marketing experience working at leading agencies in the greater Boston area. Here she spearheads the integrated marketing strategies for Great-West Life and Sokolove Law, and has managed successful programs for Hewlett-Packard, SBLI and Blue Cross Blue Shield of Massachusetts. She’s also developed programs for Fortune 500 companies such as American Express, AT&T, Verizon, Citizens Bank, Fidelity Investments, and Volkswagen.
Robert B. Cialdini